Guest speaker Valentí Sanjuan is well known for his passion for competing in ultramans (2), ironmans (10), marathons, and other extreme sport competitions (and I thought I was crazy for running a half marathon..). His story begins around 10-15 years ago when he began his career in journalism and radio. He decided that he did not like having to rely on bosses, employees, and other work related people to make a living, so he decided to become his own boss. Now, he has his own YouTube Channel where he posts daily videos ranging from comedy shows to ultraman and marathon competitions, where he documents his races. If anyone is wondering, an Ultraman is a 3 day competition. The first day consists of a 10km (6.2 mile) swim, and a 145km (90 mile) bike ride. Day 2 includes a 280km (172 mile) bike ride, and day 3 is a 84km (52 mile) run. It sounds like a lot of fun, I think I am going to start training for one! Said no one ever.
In order for him to start his own business and be his own boss, he decided that to be successful he would need an audience, a story to tell, a “fake it until you make it” motto, and sponsorships. Although he is his own boss, he has many other “bosses”, such as his audience, his sponsors, and social media platforms, the most important one being YouTube. Without an audience, he would not have sponsors that would want to represent him because no one would know who he is, so brands would lose interest in him. Without YouTube and other social media platforms for him to post about his races, he would not get the attention from sponsors and he would not have an audience, so he would only be doing this for himself and would not be able to make a living off of it. He does these crazy, insane races to inspire people to do what they love as well as to make a living off of it. One unique characteristic about Valentí is that he shows his entire personality through his videos and social media. Although he is incredibly athletic, he also shows off his humorous side and his other personality traits that many other professional athletes do not show on their social media platforms. Professional athletes obviously have another side to them besides their love for their sport, but many of them do not portray their personalities on their social media profiles.
The long term goals for Valentí Sanjuan are to become the best YouTuber and to inspire people all around the world. As of right now, his main target audience are those residing in Spain. Within the next year or so, he will be traveling to Latin America to meet with other big-time YouTubers in order to get his name out there and inspire people in more than just Spain, but eventually the world. He lives by his motto “one day you are not going to be here, so enjoy it”. I vote that we get Valentí Sanjuan to The Ellen Show so that he can inspire people in America and across the world on one of Americas most watched tv talk shows. After being inspired by Valentí, maybe some day I will be competing in Ultraman’s and be able to run my own successful business!